And how do other search engines view my website?
So, you built a pretty website with all the bells and whistles hey? Do you have any idea how “spiders” view your website as opposed to what humans see? Have you taken into account that “spiders” or “crawlers” (call them what you may) cannot “see” your award winning creative masterpiece like humans do?
What do I mean by that? What it means is that these little robots need FOOD and lots of it! (spider food) They need “titles” to see what the page is about, they need “headings” to see how you name your sections or paragraphs, they need great content that fits the description of these headers and last but not least, they need LINKS to follow in order to find other pages in your site.
Having poor navigation or no contextual links (links in your copy) does not really help Google find the rest of your site. Why not open your site up completely so that the little critters can see what is going on in your site? This will only benefit you.
It’s true that Google really, really loves the Sitemap page where you listed all your pages your website consists of, but we also want Google to crawl pages from descriptive contextual links we created for this purpose. Remember to use great “anchor text” to link to a page that has the same title as your anchor text link.
Let’s look at an example of how to use anchor text within your copy. Example: “We cater for children’s parties, offer horseback rides and horse riding lessons. We also have great wine tasting at Mount Rozier, and some awesome Valentines day ideas in Somerset West.”
This way we quickly send Google to those pages where it picks up even MORE contextual links to other pages within your site.
Run your site through this checker below to give you an indication of how Google and the other “bots” see your site:
(Lynx Browser (Text-based) viewer: The Lynx Viewer allows webmasters to see what their pages will look like when viewed with Lynx , a text-mode web browser. It is also presumably, how search engines see your site. In addition to that, it can help determine if web pages are accessible to the vision impaired.)
I have pasted these examples of how Google sees our Horse Riding in Somerset West website.
Have a look. I marked i few areas of importance that really helps Google understand your page.
So in future, plan your site carefully so that you get the most out of the search engines that visit your site. I build websites with spiders in mind but at the same time keeping the balance just right between humans and droids alike
(p.s. – Please note that this may not be exactly the way Google or any other search engine see you site, but it serves as a good indication of the accessibility of your web page.)