My name is Etienne Beneke or @goodseo as I am known on Twitter.
SEO or Search Engine Optimisation
I am a SEO for a global corporation based in Cape Town.
I am blogging about my own personal day to day experiences in the SEO field, ups and downs, things i have learned the hard way and things that I know that work for me.
I will not attempt to be another Dave Naylor or Darren Slatten, nor will i try and impress other SEO’s. You might find something interesting and useful on this blog, or you might not.
At this stage i do not know at what frequency i will be writing, but i’ll fall in to a rhythm soon enough i hope 
I call myself Goodseo because I am a follower and enforcer of good SEO practices. That’s all.
Other interests
Whisky
As an avid single malt whisky collector, taster and drinker i hold a special place in my heart for the wonderfully in-your-face, almost rude but mysterious whiskies from Islay (pronounced “eye-luh”). There are only a few single malts from the coastal Islay region, most notably Ardbeg, Laphroaig, Lagavulin, Bowmore, Bruichladdich, Bunnahabhain, Caol Ila Distillery and Kilchoman.
I had the absolute pleasure in meeting Mr. Rynard Van der Westhuizen, one of South Africa’s most knowledgeable whisky advocates and Chairman of the SA Chapter of the Keepers of the Quaich at a recent whisky/food pairing with Bob Skinstad (former Springbok rugby captain and owner of Bobsforgood – an organisation that puts shoes on the feet of needy children)
Rynard Van der Westhuizen is also Marketing Manager at Brandhouse and some of their signature whisky brands include; Glen Ord, Johnnie Walker, Glen Elgin, Glenkinchie, J&B, Oban, Singleton, Bell’s, Bushmills, Dimple, Dalwhinnie, Cragganmore, Lagavulin, Talisker and Coal Ila. No wonder this man is so well respected in Whisky circles – Rynard is truly a top notch Whisky Connoisseur whom you can actually ask to present private whisky tastings and food pairings for you and a few selected friends.
Ok, enough of me…
Slainte Mhath!
goodseo