Proven SEO Tips and Techniques by GoodSeo

No, not domain administration Peter! “Domain Health!” And because you manage a few of these domains as a in-house SEO, you call it a portfolio. Hence the term Domain Health Portfolio.

This DHP document or spreadsheet can become a really long and detailed one (such as the one I am currently trying to simplify at work), but we won’t go into such frightening detail. I am going to cover just a few important issues that would point you in the right direction when it comes to managing the safety, status of your domains, amount of in-links and rankings.
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Sometimes we neglect to fix a few small things on our site because of deadlines or a simple oversight. The things i am going to discuss aren’t ground breaking stuff that will boost your site from out of the gutter of the web to page 1, but they might help your site to become a lot more attractive to Google, and that’s never a bad thing
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I get this question surprisingly often. It’s not a silly question, it’s a good question and there could be a number of things that could be attributed to your site not ranking. This post was inspired by a late phone call on Friday by a gentleman wanting to know why his site “was not in Google” (sic). This immediately sounded as if the website in question was not indexed yet. But he meant “ranked”.
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Decide on a good domain name

Sometimes it’s better to get a domain name that best describes your business or hobby as opposed to the name of your company unless it’s already a big established brand like Prada or Nike.
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And how do other search engines view my website?

So, you built a pretty website with all the bells and whistles hey? Do you have any idea how “spiders” view your website as opposed to what humans see? Have you taken into account that “spiders” or “crawlers” (call them what you may) cannot “see” your award winning creative masterpiece like humans do?
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Penny is a small business owner and her friends suggested she should get a website. After all, everyone has one right?

She asks, “a website? Why?” They put the kettle on and sit her down. The conversation that follows goes along these lines: All businesses should be online. This way she could reach thousands more people and everyone can contact her via her website, she can even put her whole glossy catalog on the web along with some contact details…
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The internet is almost saturated with on-page tips and tricks and how one should build your pages so that Google likes them. What’s important and what is not. What should you do and what should you avoid. I will attempt to write it in my own words because I really feel that so many webmasters do not grasp what seems to be good on-page optimization.
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When i started as the in-house Head of SEO in my organization one of my first tasks was to plan and design our next Brand website from the ground up so that it’s SEO compliant, or SEO optimised and rank well.

From a Dev perspective it had to have all the bells and whistles and from a Design point of view it needed to be very eye catching and user-friendly. So working with these two departments is a challenge for any SEO as these guys historically do not really care much for SEO and herein lays the challenge that i enjoy every day.
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